March 4, 2026
8:00 AM PT · 11:00 AM ET · 30 min
Modernizing Procurement at Tripadvisor: Conversation + Live Demo
Procurement teams are expected to understand the business, save money, and move faster while improving visibility, governance, and renewal tracking across an expanding vendor landscape.
Join Freya Hurwitz, Procurement Leader at Tripadvisor, and Rose Punkunus, Founder of Sudozi, for a 30-minute live conversation on:
Life before centralized intake and vendor visibility
Implementation and stakeholder adoption
The features driving the most operational value
How AI is being used in practical procurement workflows
What’s next for the Tripadvisor procurement team
Speakers
Freya Hurwitz
Procurement Leader, Tripadvisor
Rose Punkunus
CEO & Co-Founder, Sudozi
Tripadvisor Family of Brands
Customer insight
“Sudozi made it easy to standardize procurement workflows across the organization. We've improved intake, strengthened approvals, and created a much clearer view of vendor relationships and upcoming renewals.”
Register for the webinar
Save your seat — a calendar invite and join link will be sent to your email.
Why Attend
Practical insights you can apply today
Real-World Visibility
Learn how Tripadvisor built full vendor visibility from a fragmented, decentralized starting point.
AI in Practice
Discover how AI is being used in day-to-day procurement workflows — beyond the hype.
Stakeholder Buy-In
Get actionable tips on driving adoption across finance, IT, legal, and business teams.
Your Hosts
Meet the speakers

Freya Hurwitz
Procurement Leader, Tripadvisor
Freya leads procurement at Tripadvisor, where she built a centralized function from scratch — driving vendor visibility, governance, and cost savings across a global organization.

Rose Punkunus
CEO & Co-Founder, Sudozi
Rose is the founder of Sudozi, an AI-powered procurement platform purpose-built for modern finance and procurement teams to manage intake, approvals, and vendor lifecycle.